Digital Marketing Specialist

Digital Marketing Specialist - Direct Hire

Beverly, MA | $30-$35/Hour | Full-Time

Are you a creative and data-driven marketing professional who enjoys blending digital strategy, content creation, graphic design, and analytics? Join a global precision manufacturing organization where you'll play a key role in driving lead generation, brand awareness, and marketing growth across multiple high-tech industries.

What You'll Do

• Manage website content, user experience, and digital marketing initiatives.
• Develop and support SEO strategies to increase website traffic, search visibility, and lead generation.
• Monitor website analytics and recommend improvements to boost engagement and conversions.
• Create and manage digital advertising campaigns, including Google Ads and retargeting efforts.
• Design landing pages, marketing materials, brochures, presentations, infographics, and sales collateral.
• Collaborate with engineering and sales teams to develop technical marketing content, product literature, and customer-facing communications.
• Create and manage social media content across multiple platforms.
• Plan, produce, and edit product videos, marketing videos, and multimedia content.
• Support trade shows, webinars, and marketing events through graphics, promotional materials, and digital campaigns.
• Help maintain brand consistency across all marketing channels and communications.

What We're Looking For

• Bachelor's degree in Marketing, Communications, Business, Engineering, or a related field.
• 3+ years of marketing experience in manufacturing, industrial, technical, automation, or B2B environments.
• Experience managing websites and CMS platforms.
• Strong knowledge of SEO, Google Analytics, digital advertising, and content marketing.
• Graphic design experience with Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Premiere Pro) or similar tools.
• Video production and editing experience.
• Strong writing, communication, project management, and organizational skills.
• Portfolio showcasing design and content creation work preferred.
• Experience with Umbraco is a plus.

Benefits

• Medical, dental, and vision insurance
• 401(k) retirement savings plan
• Health Savings Account (HSA)
• AD&D Insurance

Benefits vary by client and will be confirmed at the time of offer.

If you're looking for an opportunity to combine creativity, digital marketing expertise, and technical storytelling in a growing B2B manufacturing environment, Apply Now and help shape the future of an innovative global brand.

Advantage Technical connects top- talent in technology, engineering, and technical fields with forward-looking companies.

Advantage Technical is an equal opportunity employer. All applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other legally protected status. Advantage Technical offers reasonable accommodations for qualified individuals with disabilities; contact your local branch for inquiries. Advantage Technical is an E-Verify employer. See our Privacy Notice for Candidates and Employees/Contractors at https://smgroupna.com/privacy-notice-for-candidates-and-employees-contractors. By applying, you consent to receive AI-generated and non-AI-generated calls, texts, or emails from Staffmark Group, its affiliates, and partners. Frequency varies and message/data rates may apply. Reply STOP to cancel or HELP for help.