Sr. CPT Regulatory & Communications Manager (Hybrid)

Sr. CPT Regulatory & Communications Manager (Hybrid)

Chicago, IL

The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care for, and the promise of a healthier nation. To be part of the AMA is to be part of our Mission to promote the art and science of medicine and the betterment of public health.

At AMA, our mission to improve the health of the nation starts with our people. We foster an inclusive, people-first culture where every employee is empowered to perform at their best. Together, we advance meaningful change in health care and the communities we serve.

We encourage and support professional development for our employees, and we are dedicated to social responsibility. We invite you to learn more about us and we look forward to getting to know you.

We have an opportunity at our corporate offices in Chicago for a Sr. CPT Regulatory & Communications Manager (Hybrid) on our Health Solutions team. This is a hybrid position reporting into our Chicago, IL office, requiring 3 days a week in the office.

This role will serve as a senior
regulatory lead responsible for developing and executing the CPT
communications program and providing operational leadership for implementation
of clinical AI coding initiatives. Partner with AMA leadership, the CPT
Editorial Panel, and external stakeholders to support the implementation of
CPT priorities related to emerging clinical AI technologies. Leads
cross-functional collaboration and stakeholder engagement to support CPT
communications and clinical AI coding initiatives.

RESPONSIBILITIES:

CPT Proactive Communications

• Develop and execute the CPT proactive communications plan in alignment with organizational priorities, producing written collateral, digital publications, op-eds, and thought leadership organized around core CPT narratives.
• Manage the CPT story library along with key internal stakeholder business units, coordinating articles, placements, and thought leadership across AMA-owned, earned (trade and peer-reviewed press), and stakeholder-facing channels, and sequencing content against the calendar of CPT milestones and major healthcare conferences.
• Lead LLM narrative monitoring as a leading indicator of success, establishing a baseline and periodically re-auditing how large language models (e.g., ChatGPT, Claude, Gemini, Perplexity) characterize CPT, and tracking secondary metrics across content output, earned-media sentiment, stakeholder feedback, and digital engagement. Provide communication recommendations based on insights from stakeholder feedback, media sentiment, and digital engagement metrics.
• Prepare progress reports and briefings for executive leadership (e.g., CEO/EVP, SVP report-outs), and coordinate the internal communications working group and any outside communications, media, or engagement consultants.
• Works independently within priorities established by AMA leadership and the CPT Editorial Panel, providing subject matter expertise, implementation leadership, and strategic communications support across cross-functional initiatives.

Clinical AI Coding with the CPT Editorial Panel

• Provide operational leadership for the development and implementation of AI-related code structures approved by the CPT Editorial Panel, including as key staff to the Digital Medicine Coding Committee (DMCC).
• Lead ongoing maintenance of the CPT AI taxonomy, translating advances in autonomous and assistive clinical AI services into appropriate coding approaches.
• Analyze the capabilities of existing codes against the needs of clinical AI developers and other healthcare stakeholders, and identify coding gaps and alternatives, including coverage and payment approaches, that may drive changes to CPT. Develop recommendations for CPT Editorial Panel consideration.
• Liaise with external entities such as the FDA, CMS, and industry stakeholders, particularly on AI oversight and the alignment of CPT codes with evolving regulatory frameworks.
• Facilitate cross-functional working groups and serve as staff support to Panel advisory bodies focused on clinical AI and emerging technology.
• Develop stakeholder-facing deliverables, such as guidance documents that support the coding and adoption of clinical AI and represent AMA and CPT at events on emerging AI issues in healthcare.

May include other responsibilities as assigned

REQUIREMENTS:

1. Health care related Bachelor's degree
   required; Master's degree in Public Health, Health Administration, or a
   communications-related field preferred.

2. 7+ years of experience, including
   specialized healthcare policy, regulatory affairs, coding, reimbursement
   experience, or related fields, with demonstrated experience translating complex
   technical or policy topics into communications, thought leadership, or
   stakeholder-facing content.

3. General knowledge of clinical coding
   standards such as Current Procedural Terminology (CPT) or ICD-10 required; CPT
   expertise highly preferred.

4. Demonstrated understanding of emerging
   healthcare technologies, particularly clinical AI, and the coding, coverage,
   and payment issues they raise; ability to quickly learn emerging clinical AI
   and related healthcare technologies.

5. Superior writing, research, and
   analytical skills, including the ability to conceptualize complex issues and
   translate them into clear communications for executive, regulatory, industry,
   and stakeholder audiences.

6. Demonstrated ability to integrate subject matter
   expertise with communications and stakeholder engagement.

7. Demonstrated interpersonal skills,
   including the ability to build collaborative relationships with internal and
   external stakeholders at all levels.

8. Experience with Microsoft Office
   tools; familiarity with digital publishing platforms, LLM/AI tools, and content
   or media monitoring preferred.

9. Some travel required.