New

Sr. Manager CRM Transformation & Marketing Technology

Adidas
flexible benefit account, parental leave, paid holidays, flex time, 401(k)
United States, Oregon, Portland
Nov 06, 2025
PURPOSE Join our team to shape the future of consumer engagement through innovative CRM and marketing technology. As the Senior Manager CRM Transformation & Marketing Technology, you'll lead strategic improvements across outbound channels-email, push, and SMS-enhancing consumer experience and operational excellence. KEY RESPONSIBILITIES Define and evolve the North America CRM and Martech strategy in alignment with global teams. Audit current systems and build roadmaps that support long-term growth and membership goals. Lead implementation and adoption of new tools, optimizing workflows and team efficiency. Partner across analytics, finance, ecommerce, and membership teams to ground decisions in data. Champion change management and process education across the organization. KEY RELATIONSHIPS Global product and market teams Consumer engagement and membership teams Analytics, finance, ecommerce, and operations External vendors and technology partners KNOWLEDGE SKILLS AND ABILITIES Experience with enterprise CRM platforms and outbound marketing channels Ability to simplify complex technical concepts for diverse audiences Strong communication and presentation skills Proven success in process and technology optimization Familiarity with HTML, CSS, SQL, JavaScript, and AmpScript QUALIFICATIONS 8+ years in digital roles, ideally in ecommerce or retail 5+ years in global, matrixed environments THROUGH SPORT, WE HAVE THE POWER TO CHANGE LIVES. Apply now to help shape the future of consumer engagement and be part of the three stripes brand. adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer. adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas' 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, eleven paid holidays throughout the calendar year and Service Time Off during milestone years. At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Portland.