Manager, Marketing Cloud GTM Programs

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Job Details

About Salesforce

We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.

Salesforce is seeking a strategic and highly organized Manager, Marketing Cloud GTM Programs to support the growth and impact of our Marketing Cloud product portfolio. This hybrid role spans program management, event coordination, and business operations, and requires a strong mix of strategic thinking, executional excellence, and cross-functional collaboration on a global scale.

Reporting to the COO of Marketing Cloud, this role will lead the planning and execution of global go-to-market (GTM) engagement programs, streamline key operational processes, and support high-visibility initiatives across the organization. You'll partner closely with Product and Sales leadership, PMM, and operations teams to deliver GTM programs that drive alignment, engagement, and business growth.

The ideal candidate is a detail-oriented problem solver who thrives in ambiguity, communicates with confidence, and builds strong relationships to keep cross-functional efforts moving forward.

Key Responsibilities

GTM Program & Event Execution

• Lead end-to-end management of global customer, partner, and seller-facing events-including agenda development, content coordination, attendee nominations, onsite logistics, budget oversight, and ROI tracking

• Develop a scalable framework and toolkit for event prioritization, travel guidance, and product team engagement

• Maintain the Marketing Cloud Events Tracker as the single source of truth for all global GTM events

Product Engagement Coordination

• Own and refresh the Product Manager Engagement Roster quarterly; coordinate product team participation in key engagements such as Deal Support Requests (DSRs), executive briefings, and events like Dreamforce and Connections

• Act as a liaison between Product and Field teams to support customer engagement and GTM alignment

Enablement & Operational Support

• Partner with PMM to coordinate quarterly global enablement programs tailored to key audiences including AEs, SEs, CSG, Partners, and Marketing Cloud Ambassadors

• Support Product, COO, and COE teams in managing internal GTM rhythms including All Hands calls, QBRs, Growth Councils, Town Halls, and strategic deep dives

You're a Great Fit If You...

• Have 5-10 years of experience in Program Management, Business Operations, or Consulting

• Hold a Bachelor's degree from an accredited institution

• Communicate clearly with strong executive presence, both written and verbal

• Can distill complex information into simple, actionable plans

• Are comfortable navigating ambiguity and thrive in a fast-paced, dynamic environment

• Build strong, collaborative relationships across diverse global teams

• Are highly organized, proactive, and results-driven

• Have working knowledge of Google Slides, Sheets, and Salesforce reporting tools

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.