Sr. Director, Advertising & Brand Identity

• Be part of an amazing story.

Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The Senior Director, Advertising & Brand Identity Creative will be the key creative leader for the Macy's brand, as well as our stellar collection of Private Label brands, and the ways in which Macy's show up across marketing platforms and consumer touchpoints. They will be stewards of our brand voice and brand expression, as well as the visual direction for Macy's, inclusive of copywriting, copy editing, motion and graphic design, broadcast video, radio, and out-of-home.

What You Will Do

• The Senior Director, Advertising & Brand Identity Creative will work with internal teams and external agencies and partners to develop unique brand campaign platforms and exceptional creative ideas. They'll oversee shoot productions all the way through post.
• They'll partner with internal stakeholders and teams including Merchants, Digital, Media, Social, and Store Visual to ensure cohesive brand expression across all customer touchpoints. They'll think strategically about how to turn business challenges into breakthrough concepts and executions. They'll partner with other companies on co-branded initiatives, as well as our Parade Studio to ensure that all of our brand touchpoints are aligned with our brand expression.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities

Skills You Will Need

• Experienced team leader, who can both inspire great creative work, and manage a team of creatives with empathy and rigor.
• Demonstrated expertise in high-concept brand creative, a track record of creating award-winning and effective work on behalf of other brands or properties, and excellent strategic instincts.
• Adept at coming up with compelling campaign ideas and insight-based conceptual approaches.
• They'll be experts at turning data and research into buzzy and engaging marketing creative.
• Ability to synthesize business data and goals into insightful, actionable creative direction, and then to manage other creatives through the ideation and execution process, resulting in work that has a meaningful and measurable impact on long-term success.

Who You Are

• At least 15 years of experience in creative and/or design at agencies or brands with at least 10 years leading/managing a creative team; retail experience preferred but not required.
• An excellent storyteller with demonstrated agility at conceptualizing and executing for multiple platforms and touchpoints.
• Must have a reel and/or portfolio of previous work.
• Highly curious and endlessly adaptable.
• Strong interest in fashion and retail.
• Candidates with a Bachelor's degree or equivalent work experience in a related field are encouraged to apply.
• Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
• Able to work a flexible schedule based on department and company needs.

What We Can Offer You

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.

Some additional benefits we offer include:

• Merchandise discounts
• Performance-based incentives
• Annual merit review
• Employee Assistance Program with mental health counseling and legal/financial advice
• Tuition reimbursement

Access the full menu of benefits offerings here.

About Us

This is a great time to join Macy's! Whether you're helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people's lives.

Join us and help write the next chapter in our story - Apply Today!

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