Marketing Campaign Manager

The Marketing Campaign Manager is a key member of the Client Marketing team which includes solutions promoting DLT's clients and technology domains. DLT continues to invest in strategic areas of growth aligned with government priorities. Protecting sensitive and mission critical data from internal and external threats is paramount at all government agencies. DLT provides an extensive line of products for all elements of data security, from content delivery networks, encryption, masking, key management, and more. The campaign manager will work closely with the Sales leadership to create lead generating campaigns to increase upsell/cross sales of existing customers as well as generate net new business for our clients.

• Develop six-month marketing plan in collaboration with sales and clients; Create and manage marketing campaigns within the plan from concept through execution, i.e., strategy, timeline, budget, design and content support, campaign development and campaign measurement

• Research, negotiate and procure 3rd party services for demand generation and brand building initiatives; Manage associated supplier relationships

• Process invoices monthly for MDF management and tracking

• Write blogs/create content for email campaigns, asset promotion, and social media

• Maintain, track and forecast annual marketing budget

• Develop and maintain marketing dashboard based on internal and external stakeholder requirements

• Create proposals, manage and invoice marketing development funds

• Write and edit copy for various marketing communications

• Track and analyze metrics for ROI of marketing investment; Publish results to stakeholders

• Analyze and share sales diagnostic reports and dashboards to establish best practices and adjust programs based upon campaign performance

• Manage pipeline creation and lead follow up with sales

• Other job-related duties as assigned

Minimum Qualifications

• Minimum of 3-5 years of progressive marketing or communications experience which includes demonstrated success in developing and managing email marketing, media buying, social media, and/or events

• Proven track record of managing multiple projects independently, as well as effectively working in teams

• Understanding of marketing strategy and content, promotion and performance metrics to support and guide the team's efforts to more effective outcomes

• Experience marketing to government sector

• Experience working in a technology field

• Must be able to coordinate many details in a proactive and organized fashion

Preferred Qualifications

• Bachelor's degree

• Professional written and verbal communication skills

• Ability to independently follow-through and meet deadlines

• Knowledge and ability to use various software programs including Microsoft Word, Excel, PowerPoint, and Outlook, at proficient levels. Eloqua or equivalent marketing automation experience preferred

• Active listener, effective influencer, great positive attitude

• Experience with marketing automation (Eloqua or Marketo)

Working Conditions

• Hybrid position (40% in office requirement)

Key Skills

What's In It For You?

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: It's not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.

Don't meet every single requirement? Apply anyway.

At TD SYNNEX, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for!

We are an equal opportunity employer and committed to building a team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law.

TD SYNNEX is an E-Verify company