Product Marketing Manager - Market & Competitive Intelligence

Meltwater
life insurance, parental leave, paid time off, 401(k)
United States, North Carolina, Charlotte
201 South College Street (Show on map)
Nov 06, 2024
Description What We're Looking For: The Product Marketing Manager role is an exciting opportunity to join a fast-growing, global company as an individual contributor with potential for people management in the future. We are seeking a Market & Competitive Intelligence specialist. Working as a conduit between our customers, our sales and customer success teams, and our product and engineering organization, the Product Marketing function plays a critical role in the success and growth of Meltwater. You will help ensure that our products are being presented in the best light to our existing and target customers, and that our internal teams are fully up to date on how our solutions stack up in the market. What You'll Do: Track top tier and trade news impacting Meltwater, competitors, and the market. Collaborate with M&CI manager to update competitive assets including battle cards, competitive research and presentations. Support responding to sales requests for competitive intel using slack and email. Incorporate competitive intelligence into product release messaging across our product suite. Manage and maintain sales and marketing assets that contribute to revenue generation from both prospects & customers. Collaborate with the global Product Marketing team, including other team members responsible for messaging, content production, competitive intelligence, and customer communication. Partner with key stakeholder groups - customers, sales/customer success, field marketing, partnerships, product, and engineering - to ensure alignment in expectations between all groups. Coordinate product launches and releases, including the creation and completion of messaging and sales enablement materials for internal and external use. Contribute to messaging development to inform sales and customers of changes in the product that will have an impact on the way that our product brings value to customers. Support Product, Sales and Strategy teams explore new and evolving market opportunities. What You'll Bring: At least 5 years of experience in Product Marketing, Sales Enablement and Market & Competitive Intelligence at a SaaS or social media company. A demonstrated ability to support product launches, with involvement from ideation to execution. A collaborative approach to work, with proven relationships across different departments and stakeholder groups Detailed understanding of the trends and technology helping to shape the Marketing, PR, Communications and social media landscape. Strong executive presence with excellent verbal and written communication skills, as well as external-facing presentation skills. Comfortable with analyzing and distributing market news and competitive insights. Enthusiasm for a fast-paced, dynamic work environment. Outstanding time management skills, including the ability to juggle multiple projects simultaneously, prioritize effectively, and meet deadlines. Familiarity with products such as SalesHood, WalkMe, Pendo, Intercom, ProductBoard, Salesforce, Totango, Wistia, Loom or Camtasia. What We Offer: Enjoy flexible paid time off that allows you to have an enhanced work-life balance. Excellent medical, dental, and vision options 401(k) matching, life insurance, commuter benefits, and parental leave plans Complimentary CalmApp subscription for you and your loved ones, because mental wellness matters. Energetic work environment with a hybrid work style, providing the balance you need. Thrive within our inclusive community and seize ongoing professional development opportunities to elevate your career. Compensation: Base Salary of $75,000 - $115,000 USD per year + 10% quarterly bonus [subject to the terms of the applicable bonus plan] Our Story The sky is the limit at Meltwater. At Meltwater, we believe that when you have the right people in the right working environment, great things happen. Our best-in-class technology empowers our 27,000 customers around the world to analyze over a billion pieces of data each day and make better business decisions. Our award-winning culture is our north star and drives everything we do - from striving to create an environment where all employees do their best work, to delivering customer value by continuously innovating our products - and making sure to celebrate our successes and have fun along the way. We're proud of our diverse team of 2,300+ employees in 50 locations across 25 countries around the world. No matter where you are, you'll work with people who care about your success and get the support you need to reach your goals. So, in a nutshell, that's Meltwater. We love working here, and we think you will too. Equal Employment Opportunity Statement Meltwater is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: At Meltwater, we are dedicated to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered. We are committed to the principle of equal employment opportunity and strive to provide a work environment that is free from discrimination and harassment. All employment decisions at Meltwater are made based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or any other status protected by the applicable laws and regulations. Meltwater does not tolerate discrimination or harassment of any kind, and we actively promote a culture of respect, fairness, and inclusivity. We encourage applicants of all backgrounds, experiences, and abilities to apply and join us in our mission to drive innovation and make a positive impact in the world.